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Just go to ford and buy the motorcraft filter made for your car. That is the best.
Motorcraft is a fram filter. so why go to the dealer and spend $3 more for it. Allied signal makes all of ford factory filters and plugs except oil filters. they are purelator sourced filters at least for the 3.8. autolite makes motorcraft plugs and that are all allied signal/Koppers
Purelator is fine as is wix or any other brand. flip a coin